Terms of Service

1. Who we are

[CONFIRM: operator identity and business address. UK e-commerce rules require the trading name, the legal entity behind it and a geographic address before this page goes live. Decide the entity first, because it determines the wording: a company names itself and its registered office, a sole trader names the individual and a business address.] "We", "us" and "our" mean the operator of PriceSentry. "You" means the business that opens an account.

2. The service

PriceSentry tracks prices on competitor product pages you nominate, applies the pricing rules you configure, and — where you enable it — writes prices back to a store you have connected. You choose which pages are tracked and which rules run.

3. Accounts and eligibility

Accounts are for business use. You must give accurate details, keep your credentials secure, and are responsible for everything done under your account. You must verify your email address before the service becomes available to you.

4. Trials

A trial lasts 14 days and is limited to 25 products and 3 competitor URLs per product. A payment method is collected when the trial starts and is not charged until the trial ends. One trial is available per account. Cancel before the trial ends and you are not charged.

5. Fees, billing and tax

Fees are those shown on the pricing page at the time you subscribe, billed in advance on a monthly or annual cycle through our payment processor, Stripe. [CONFIRM: whether prices are stated inclusive or exclusive of VAT, and how VAT is charged to customers inside and outside the UK — this must match what the Checkout session actually does.]

6. Cancellation and refunds

You may cancel at any time from the billing page; access continues until the end of the period already paid for. [CONFIRM: refund policy — whether part-periods are refunded, and the position on annual plans. Stripe expects a published policy.]

7. Acceptable use, and the pages you track

You choose which pages PriceSentry retrieves, and you instruct us to retrieve them. You warrant that you are entitled to have each page retrieved on your behalf, and that you have obtained any permission needed to do so. It is for you to determine whether your use of the service is lawful in the places you and the pages you track are located.

PriceSentry retrieves publicly accessible product pages only. We do not sign in to any site, and we do not retrieve anything behind a login, a paywall or an account. You must not use the service to gather personal data, to place an unreasonable load on any site, or for any unlawful purpose.

We space requests to any one domain across our whole fleet rather than per account, and we widen that spacing when a site indicates it is under load. We do not undertake to detect or comply with any particular site's terms of use, and whether a given site permits its pages to be retrieved is a question about your instruction, not ours.

If the operator of a site asks us to stop retrieving their pages, we may stop doing so immediately and without liability to you, including by suspending the tracking of any URL or by suspending your account where that is necessary to give effect to the request. We will tell you when we do.

You will indemnify us against any claim brought by a third party arising out of pages you instructed us to retrieve, except to the extent the claim arises from our own breach of these terms.

8. Automated price changes

Automatic repricing is off unless you turn it on. Where you turn it on, PriceSentry writes prices to a store you have connected without asking you first, according to rules you configure. Prices produced this way are derived from readings taken from pages you nominated, and those readings can be wrong: a page can show the price of a different variant, of an accessory listed alongside the product, or a figure we misread entirely.

You are responsible for the rules you configure, for the bounds you set on them, and for the prices they produce. You are responsible for reviewing the prices shown in your store and for satisfying yourself that they are the prices you intend to sell at. That responsibility is yours whether or not a price was set using the service.

We do not accept responsibility for the prices at which you sell, for a sale made at a price you did not intend, or for any action taken against you by a marketplace, payment provider or customer as a result of a price shown in your store.

Automatic repricing can be stopped at any time from within the service, and we may stop it ourselves, for one account or for all accounts, where we believe prices are being produced incorrectly. Stopping it does not reverse prices already written.

9. Your data

Your catalog, rules and price history remain yours. We process personal data as described in our Privacy Policy. You can export your data from the application at any time while your account is active. [CONFIRM: how long data is kept after cancellation, and how deletion is requested.]

10. Availability

We aim to keep the service available and to check tracked pages on the cadence your plan describes, but we do not currently offer a contractual uptime or freshness guarantee. [CONFIRM: whether you want to commit to an SLA, and on which plans.]

11. Liability

Nothing in these terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited or excluded.

Subject to that, our total liability to you arising out of or in connection with these terms, whether in contract, tort (including negligence), breach of statutory duty or otherwise, is limited in aggregate to the fees you paid us in the twelve months before the event giving rise to the claim.

Subject to the first paragraph of this section, we are not liable for loss of profit, loss of revenue, loss of anticipated savings, loss of goodwill, or for any indirect or consequential loss, in each case however caused.

The service is provided to you as a business. You accept that the limits in this section are reasonable given the fees charged, that you control which pages are tracked and which rules run, that you are able to stop automatic repricing at any time, and that you are better placed than we are to insure against loss arising from the prices shown in your own store.

[CONFIRM: a cap only binds if it is reasonable under the Unfair Contract Terms Act 1977, and availability of insurance is one of the factors weighed. Without a company or indemnity cover behind it, this is the clause most likely to be tested and the one with the least behind it — so if it fails there is no smaller cap to fall back to.]

12. Changes and termination

We may change these terms and will tell you before a material change takes effect. We may suspend or close an account that breaches them. [CONFIRM: notice period.]

13. Governing law and contact

These terms are governed by the laws of England and Wales, and the courts of that jurisdiction have exclusive jurisdiction. Questions: [CONFIRM: contact email — a role address such as support@ or legal@ is enough here; the geographic address belongs in section 1].